OpenTable enables greater flexibility to restaurant availability in major updates to GuestCenter
-New seating types, such as bar-side and outdoor dining, and defining shift periods, give restaurants ultimate flexibility over how they run service-
28th March 2017… OpenTable, the world’s leading online restaurant booking platform and part of The Priceline Group (NASDAQ: PCLN), has today released details of major updates to its flagship restaurant management product GuestCenter.
Designed to focus on availability and customisation of the restaurant, the new functionality gives restaurateurs greater control over the number of diners they welcome through their doors and where they seat them. Including when they accept large parties and how they structure specific times within service, meaning they can seat more diners more efficiently.
The update also enables restaurants to show availability for non-traditional seating. Opening up bar-side, high-top, counter and outdoor areas for reservations, giving maximum choice to diners over where they are seated.
Christa Quarles, CEO for OpenTable, comments, “These latest enhancements increase the value that restaurants can gain from working with OpenTable and GuestCenter, to more intuitively model availability and efficiently streamline operations to seat more diners, control party sizes and accommodate diners looking for a unique experience.”
“We understand that restauranteurs are constantly juggling competing priorities and globally our goal is to help them operate more efficiently. They know when they want to make tables available, when they may receive more walk-ins, when they can accommodate large parties and when they have bar-side or outside space available. The enhancements ensure these options can be easily implemented and made available to diners. Our technology ensures that operations are customised to each restaurant’s specific needs so that they can deliver great hospitality night after night,” Quarles continues.
The key benefits of the GuestCenter product updates to restaurants include:
- Even greater control over the diner flow through each service period
- Categorisation of table types to create additional availability by making bar-side, counter, high-top and outdoor seating bookable
- Define large party size seating times for bigger groups at times when the restaurant can best accommodate them.
- Defining shift periods within a service to offer different availability by peak and off-peak times
“We work very closely with our more than 40,000 restaurant partners across the globe to ensure that OpenTable products are developed and updated to meet their needs and these latest enhancements will enable them to further take control over how they run their service”, said Quarles.
GuestCenter, is OpenTable’s flagship cloud-based hospitality product for global restaurants. The product has been designed and custom-built from the ground up to help restaurants optimise their service and benefit from data-driven insights to ensure their restaurant runs as efficiently as possible.
Available on iPad and desktop, GuestCenter provides restaurants with marketing and table management tools, enabling them to take round the clock, real-time reservations from diners across the world. The unique technical architecture of the product ensures its reliability as well as enabling the rapid delivery of new features and upgrades.
GuestCenter enables restaurants to surface real-time availability to the OpenTable diner network, which seats more than 21 million diners per month across more than 40,000 restaurants around the globe.
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